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National Brands
Topco National Brands is one of ten Topco Associates programs designed to provide value for its retail members through Aggregation, Innovation and Knowledge Management.  Our collective voice as a retail consortium and U.S. Food Industry leader establishes us as an innovation platform and the trade partner of choice for CPG manufacturers and their brands, with Topco National Brands serving as the link to opportunity and growth.  

Topco National Brands members understand the simple fact that by working cooperatively, integrating our practices and aggregating our decisions, we create obvious and enviable scale.  We use this strengthened position to create winning outcomes for ourselves and our trade partners.
  • Efficient trade relationships that aggregate many decision and communication points into a single, committed trading partner
  • Focus on meeting consumer demand for top CPG products
  • Innovative, value-added marketing and merchandising programs
  • Commitment of quality merchandising and visibility to top consumer brands
  • Member retailers who collectively out-perform the U.S. Food Industry 
Our objective is to leverage Topco’s scale to create value-added programming and solutions for nationally branded products that drive Win-Win results for both our retail members and CPG companies.  Topco National Brands can help you execute your strategy and profitably grow your business with proven turnkey programs including:
  • Promotions – Incremental performance-based events / initiatives
  • Annual / Growth Plans – Portfolio focus to drive full-year benefits for members and manufacturers
  • Co-Marketing – Consumer-based scale or mega events
  • Bonus / Special Packs – Co-development of customized product and package runs
  • New Items – Strategies and tactics to speed authorization and quickly build distribution of new products
  • Your Priorities – Customized programs to help you achieve your Sales & Marketing objectives
For more information, please visit http://www.topconationalbrands.com/
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